Saturday, June 30, 2007

João Fernandes - Wikipedia, the free encyclopedia

http://en.wikipedia.org/wiki/Jo%C3%A3o_Fernandes_Lavrador

Your mission regarding internet marketing should you choose to accept it

Your mission regarding internet marketing should you choose to accept
it

I want a series of analyst briefs that I will present at the business
networking events
And pass out handouts

I want 5 slides with 3 points per slide
Current situation
Oppurtunity
Options
Pros
Cons
Conclusion

Examples
Enewsletters
Adwords
Directories
Direct mail
Ecommerce

joshua paul, handlemaker
neo code software - 100,000 year old ideas for 100,000 year old
problems
604 638 0668 phone 604 638 0666 fax
288 - 425 carrall street vancouver bc v6b 6e3 canada
www.neocodesoftware.com

Wednesday, June 27, 2007

What's wrong with the world and what we do about it video mag

What's wrong with the world and what we do about it video mag
Wwwtwawwdaivm

Episode formula
5m Book - Story rehearsing all age groups for change
10m Ecology / anthropologist - plant and animal children are
disappearing
5m Joyful singing
5m Arts and crafts time
10m Business networking and outsourcing and capitalism
5m Begborrowbuy segment
5m Cooking competition -the answer is moot I always win because I
compete against fastfood chains


Agent
Programmer
Prophet
Navigator

Tuesday, June 26, 2007

Vision digital posters

Vision digital posters = marketing strategy

0. Imagine all the medical conferences out there
A. How many have demand now?
If so provide sign up form with billing options
B. How many have demand in 1 to 3 mos? 4 to 6? 7 to 12?
If so provide sign up form for webinar, or newsletter, or free account,
or 1 on 1 demo
C. How many have no demand but are just curious and want to learn more?
If so provide online product training with incentive

1. I imagine we have days a week of appmt setting
To do this
A. Is anita gone? Her status

B. Need 5 days = 5 people? 5 lists?
I. Prep it
How do they compete?
Prospect solutions
Leadgener8
Salebuild
Mike koombes
Bill d. / j. Paul / moneyworks

C. Where is the list?
In maximizer
In 5 seperate databases
For 5 people
To review their progress

2. To support weekly calling, need monthly mailing
Always with webinar invite
i. Webinar = powerpoint
ii. Invite
iii. List
iv. Hand envelope
v. Hand envelope and sticky
vi. Hand envelope and sticky and letter
A. Month 1 - digital posters story
B. Month 2 - digital posters benefits
C. Month 3 - digital posters features
D. Month 4 - digital posters offer / value
E. Month 5 - dp contract
F. Month 6 - dp execution plan and timeline
G. Month 7 - complete package


joshua paul, handlemaker
neo code software - 100,000 year old ideas for 100,000 year old
problems
604 638 0668 phone 604 638 0666 fax
288 - 425 carrall street vancouver bc v6b 6e3 canada
www.neocodesoftware.com

Saturday, June 16, 2007

Upside down and inside out - ct day 4

Upside down and inside out
I am

My stomach burns like ice
The top of my head and around my eyes feel bigger than my body
My ears are filled with the distant noise of traffic that isn't there
My heart is beating hard and heavy
And my eyes are sad and want to cry

Sleep does not want me tonight

I have been empty
Chasing fullness

Instead of being full
And sharing everything I have

So where is the truth now?

In my fear of being myself

But who will buy me?
What shall I eat?
What shall I give my family?

My first thought is of the wordless wonders
I want to give them
Then I want to give Neo code quotas
And set expectations for myself and others

And are things different? Are things changed? Or always they always the
same?

What have I learned?
I want to give myself peace.

I was reminded to listen and care, and put others needs first, and that
the more you give the more you get.

For managed services plans I want to give companies 5 to 25 with
revenues of $5e6 a free cleaning while I make a presentation, and a
keyboard, a mouse and a mouse pad as a thank you.

For fm hosting I want to give fsa members hosting. Please send me your
files. I can give that message by invitation and flyer and website.

For custom development I want to give companies with 50+ employees and
$5+e6 a custom accounting, sales or hr report they need. I can give that
message by phone.

For b2c ecommerce I want to give homeopathic doctors free stores. I can
give that message by flyer.

For b2b ecommerce I want to give manufacturers with $10e6 free stores. I
can give that message by flyer and email and letter.

For digital posters I want to give medical associations with 200+
posters free digital posters. I can give that message by phone.

For myself I want to give a wordless wonder randomantra (with an
intermission) to an audience. I can give that message by projector, and
laptop, and car in parking lots.

For myself I want to give performances of out of the past collapse, with
cooking, and karaoke, and a mystery.

Wednesday, June 13, 2007

Ct day 3

Marketing =
Bandits signs = make them and hire again to do it
Posters = get the poster guys
Letters
Yellow pages

Tuesday, June 12, 2007

Ct day 2

Cts need =
Accounting = hard to find = outsourced accounting
Just don't steal
Just don't leave

Great service
Looking to outsource
They just want to give the problem to someone else
Great service = what people remember

Cold call the cts and intro them
- accounting
- software dev
- health plans / dental / benefits
- financing - like amex

Marketing plan
- join the chamber of commerce and volunteer for a committee
- networking = always the best
- telemarketing - good for best
- yellow pages - good
- monitor advertising
- newspaper - nothing
- car wrap
- direct mail
- free computer cleaning
- tune up for $199
- sticker / service tag - shiny
- book next appmt - level 1 to level 3


Bill schmidt - turkish site - ecommerce for furniture

Forms - for scheduling jobs
Use tops for staff

SIW - windows serial numbers for applications

Monday, June 11, 2007

Book Review - ella enchanted by gail carson levine

Book Review - ella enchanted by gail carson levine

I adore fairy tales. But I adore fairy tales retold or twisted even
more.

Ella enchanted, like the movie the slipper and the rose, is a
sophisticated cinderella retelling.

The conceit is that of the good wish gone bad - in this case when an
arrogant fairy bestows the gift of absolute obedience.

Highly recommended

Ct Day 1

Marketing fund - they don't know how to make it work
- they had it

Founder - successful franchisor
- they sold an accounting franchise
- they just sell a franchise
- what does a franchisee want?

How to plug elance etc in computer troubleshooters

ConnectWise - arnie - $40k
24 techs
Intelligent entreprise workshop
Goal - 6 techs, 2 teams, 1 team lead and two techs

hard drive recovery

Tech in others countries taking the support calls
- indians taking calls deploying chinese guys

Level platform - Zenith - plus connectwise plus monitoring
Help desk - $18/user
Back end support
Best managed - 2 options
Or ingram micro - not good
Or tech data - not good
Need managed services

Add outsourced accounting - sell accounting services

Provide
On site techs - take the bus in uniform
Managed services / monitoring
Help desk call centre
Back end server call centre + 2 level 3 techs

Big need for level 3
With kvm over ip

Netwings in calcutta - ct india
Ct egypt Egypt mcse techs $100/month

Level platforms - 2 weeks investment = choice

How to franchise out ecommerce sales using ct?
And hosting?
And elance

Sales cycle - small business 5 to 10 staff, 2 month sales cycle,
projects 2k to 8k

Mary meeting own 4 franchisors (as investor 1/3) + ct usa

Break fix tech = 6k to 10k = level 1

Lou = daily billing goals
Daily emails in the morning of yesterdays billing

Use the mom and pop pc shop
to outsource work and source of leads
Pc sales

Partner with store fronts to collect pcs for carry in service - like dry
cleaners
Like ups - there is a program for it and help you promote

Customer service - expectations are exceeded

Sell the data copy machine

Service centre - drop off

Break/fix - difficult model
Residential pressure from $29/month remote services, plus geek squad
Retail service centre model - across the street from a best buy
Managed services - open to lots of businesses

Utility company
Managed services
Intelligent entreprise

Remote Monitoring - hosted best
Remote control - hosted best
Pc support - sicklebrook and pc helpline

Why is ct pushing best?
Monthly income for them

Cost
Plus helpline
$5/pc
$14/user month

Ink and toners sales is good

Sunday, June 10, 2007

Houston day 1

United airlines - please don't worry about losing my bags in denver. I
am sure you will find them. Was it the whisky I bought tempting one of
your handlers? Or was it my green suit? Or my underwear? Likely it was
my deodorant and toothpaste.

Airport shuttle - your extra friendly counter staff, arguing with your
customers is extremely refreshing. Who knew customers could be so wrong?
Also having your driver circle the houston airport an extra time gave me
time to appreciate just how large the airport is. And then compliments
to the drivers racing skill and the vans poor suspension. The exhaustion
I felt from my trip was quickly replaced excitement and adrenalin.

The westin galleria - the web site is clean and fresh, which makes
arriving so surprising. I read on wikipedia that houston maybe the most
air conditioned city. The lobby was nice and chilly, and the welcome
smell of air con decay, or old carpets and furniture filed my nose.

The lobby, hallways and elevator are all in a style that's back in
fashion in again. I am glad to see the westin is not updating anything
and should be commended on minimizing its environmental impact by
needlessly redecorating.

But entering the room was great. An icy blast met me, and the powerful
engine of the air con comforted me.

However it wasn't until I counted all the money I would save by not
drinking the $6 shots at the mini bar, or drinking the $4 bottled water
that had been left out, was I really happy.

Happiness found, I tackled the internet. Of course the instructions are
there just as a puzzle to test my skills, I do so love a teaser. The
jokers red herring of rebooting my own computer was devilishly clever.
Of course I had to reboot the rooms router at pay $10/24hrs before I
could access the internet.

Before bed I had a quick bath. Again thankfully they hadn't renovated
the bathroom and kept all that junk for ending up in the landfill.

Satire, poking fun and sillyness v2

1. Charity
Did you ever get a catalog in the mail from world vision about how could
buy a goat for a family?

Well, the drug addicted need charity too.

In vancouver, the downtown east side struggles with drug and poverty.

Here's what catalog for these people could look like:

$50 for a years supply of bleach
$200 for a years supply of needles

Special breakfast at ikea
$100 to rend van for 12
$80 for 2 hours for driver
$13 for breakfast

2. Obesity
When I was young I dreamed about being rich, famous or powerful. Now
that I am older I have accepted that I will be none of them, I have
decided that at least I can be fat.

I mean obese. I mean huge. I mean so big people get out of my way. I
mean so big at the airport I get driven around. I mean so big I am
intimidating. I mean so big I need to drive a big car and have a big
house.

I wanna be big, mr big.

3. Exploitation
Now how's this is funny don't ask me. But I was thinking the government
is squeamish about taxing casinos, why not add brothels to the list?

The government would have plenty of jobs for university graduates, glue
and gas sniffers and drug addicts a like - plus they would have the
revenues to cover counselling.

G8 nations should be able to compete and win when it comes to the best
brothels.

4. Global warming
The solution to global warming is simple. We need move the problem as
far away from us as possible.

We don't want pollution in our backyards - where can we put it?

What's needed is a large rail gun to shoot cannisters of co2 at the
moon.

Mind you the gun needs to fire in both directions so the earths spin
isn't changed too much. Also probably best to deposit the co2 somewhere
it can recovered - like the moon or mars.

5. Energy conservation
Who has proven best at energy conservation?
When have humans ever consumed just what they needed?
When we had no choice - about 100,000 years ago.

6. Genetically modified foods
The plan to make foods that trick the tongue into tasting salty and
fatty will make for interesting creatures in the future. Evolution will
sort it out.

7. Financing
No payments till 2020! Use all the energy and water you want. Build on
all the farmland you want.

Satire, poking fun and sillyness

1. Charity
Did you ever get a catalog in the mail from world vision about how could
buy a goat for a family?

Well, the drug addicted need charity too.

In vancouver, the downtown east side struggles with drug and poverty.

Here's what catalog for these people could look like:

$50 for a years supply of bleach
$200 for a years supply of needles

Special breakfast at ikea
$100 to rend van for 12
$80 for 2 hours for driver
$13 for breakfast

2. Obesity
When I was young I dreamed about being rich, famous or powerful. Now
that I am older I have accepted that I will be none of them, I have
decided that at least I can be fat.

I mean obese. I mean huge. I mean so big people get out of my way. I
mean so big at the airport I get driven around. I mean so big I am
intimidating. I mean so big I need to drive a big car and have a big
house.

I wanna be big, mr big.

Saturday, June 09, 2007

Neo code update v4

Car body shop
- next door to mechanic
- existing business people just come
- some people know me
- icbc pays in 2 wks
- labour is 55hr, pay is 25hr
- sponsor koreans
- specialize in korean car
- parts mark up at 20%

What I want
1. Reseller project leads - $89/hr
Grow fm ecom channel = fxphp, fm upload, fm pay, fm host
Filemaker/comptroub ecommerce channel
Mail merge letter regarding ecom
Josh Phone call all fsa/comptroub
Goto lou/ken to quote and win (1300 for 1, 550 for host, 475 for
install)

2. Direct medical leads - $130
Grow medical = dp, abstracts, conference, registration, hosting
Mail merge letter regarding build,repair,pipe
Josh Phone call all 8000
Goto bill/david to quote and win (6k for dp, 1.5k for minis, 600 for
install)

3. Franchise ecommerce sites
Naturopaths
Psioriasis

Problem
- too many pieces to manage
- need divisions with costs and revenue targets

Ecom team
Dp team
Fae team
Slfa team
Small biz team

Find
- monthly billing

Costs are rising
- bill commission - higher dollar value or cannibalizing? Inside 5% vs
outside 10%
- network admin costs flat if dragos leaves and lito and carlo replace
him, or if dragos stays and an admin is rented to jason
- need to train new accounting person to replace nena
- lou's not billing - give her job to david and give david's jobs to
freelancer

Sales growth stalled
- margaret
- exorex site
- Neo code site
- indian telemarketers
- computer troubleshooters

Joshua Paul
http://joshuapaul.blogspot.com/

Neo code update v3

Car body shop
- next door to mechanic
- existing business people just come
- some people know me
- icbc pays in 2 wks
- labour is 55hr, pay is 25hr
- sponsor koreans
- specialize in korean car
- parts mark up at 20%

What I want
1. Reseller project leads - $89/hr
Grow fm ecom channel = fxphp, fm upload, fm pay, fm host
Filemaker/comptroub ecommerce channel
Mail merge letter regarding ecom
Josh Phone call all fsa/comptroub
Goto lou/ken to quote and win (1300 for 1, 550 for host, 475 for
install)

2. Direct medical leads - $130
Grow medical = dp, abstracts, conference, registration, hosting
Mail merge letter regarding build,repair,pipe
Josh Phone call all 8000
Goto bill/david to quote and win (6k for dp, 1.5k for minis, 600 for
install)


Problem
- too many pieces to manage
- need divisions with costs and revenue targets

Ecom team
Dp team
Fae team
Slfa team
Small biz team

Find
- monthly billing

Costs are rising
- bill commission - higher dollar value or cannibalizing? Inside 5% vs
outside 10%
- network admin costs flat if dragos leaves and lito and carlo replace
him, or if dragos stays and an admin is rented to jason
- need to train new accounting person to replace nena
- lou's not billing - give her job to david and give david's jobs to
freelancer

Sales growth stalled
- margaret
- exorex site
- Neo code site
- indian telemarketers
- computer troubleshooters


Joshua Paul
http://joshuapaul.blogspot.com/

Thursday, June 07, 2007

Payment apps v1

Lowalty rewards you can redeem at any network points
Micropayments
Free online payment gateway
Free shopping carts
Free pos payment gateways with good apis for novice and expert
Cell phone payments
Payroll application with t4 etc
Bill payments - ie icbc

Wednesday, June 06, 2007

30 second reviews: apple macbook and netgear hdx101 v2

30 second reviews
- Tasty bite sized chunks -

apple macbook
2ghz core 2 duo, 1gb, 80gb, 13.3 lcd, dl dvd
A small, light, high performance dual boot notebook

Pro - price 1129 refurb vs 1449 new = free 3 year warranty
Con - not on site next business day warranty like dell
Pro - crossover lets you run your favorite windows apps, without windows
- like editplus
Cons - crossover is rougher than parallels or vmware
Pro - battery life reported by control panel at 5 hrs
Con - the bottom can get more than warm - hot
Pro - booting macbook first time walked me through transfering
everything off my old mac - and it worked
Con - no help if you are a windows user and want to switch
Pro - high end connector ports for mini-dvi and firewire make it good
for editing video
Con - no sd card slot for reading camera photos and movies
Pro - bluetooth mouse and keyboard is fun
Con - slow to reconnect after sleep
Pro - glossy case glows
Con - in 3 years how bad will it look
Pro - core 2 duo makes map apps fast
Con - it makes keynote too fast so a keynote presentation on g4 takes
3.45 minuets will take 3.30 minutes on a macbook

netgear hdx101
200mbs powerline adapter
Small power bricks that carry ethernet over AC

Pro - $180cad for 2 is good to connect the house and garage
Con - $90 each
Pro - plug and play
Con - to upgrade must connect direct to pc
Pro - connection speed and reliability are good value
Con - incomptible with other brands
Pro - auto discovery shows you all connectors
Con - pc only software

Tuesday, June 05, 2007

Angels neon night kitchen show design

Sponsors - kitchen cabinet makers / movie set carpenters, farmers,
grocery stores, chefs, restaurants, appliance makers / distributors

Format - iron chef + out of the past + short history of progress

Host - djinnis

VIPS - politicians, scientists, entertainers, merchants, spirituals
- when to plant
- hunger
- land use
- conservation
- global warming

How - outdoor cooking with Bbq and brewster

Later - with cameras and 20" or 42" monitors and mac minis with
randomantras

Fear of failure vs destiny favors the bold

Years ago, when my wife and I were looking to buy our first apartment -
she found a gorgeous place in kits for 180k that's now worth 550k in
just over 6 years. I was scared to buy it because it was a leaky condo,
however the owner would cover a portion, and the final price wasn't
known.

I was too scared to buy it and lost out.

On the flip side, we built a beautiful r2000 house on trout lake.
However to make mortgage payments, we need to share our house, which
makes life stressful.

If she another job we could share the house with fewer people.

If I had better paying job we could share the house with fewer people.

But we don't.

And I don't ever want to move.

This is the most perfect house ever.

So there's a chance to buy a franchise that has the potential to make
more money than seagate.

As always my goal is just to see the deal done, earn a commission, and
buy a small piece of the equity.

Pros
1. Its in calgary, which is growing
2. Its in cosmetic dental surgery, which is growing
3. Its backed by a large multinational, with a growing share of the
market
4. The vendor has a history of protecting markets
5. Every other franchise makes money
6. Training is provided

Cons
1. Its in calgary, not vancouver
2. Even with financing the startup costs would require all my resources
3. Finding staff in calgary isn't easy
4. The greedy dog barks at his reflection and loses the steak he has
5. It does not fill me with happiness to baby sit it
6. Executing the marketing plan will take cash

Monday, June 04, 2007

The ocean dream

We are swimming happily
Playing and eating tasting ocean food
Then we are told there are sharks
But that sharks never swim in the inlet where the factory is
We swim there
And it is deep and dark and dead
With great fallen tree trunks
But slowly we see squid
Groups of small squid harvesting floating islands of sea squirts
And bringing their harvests to larger squids

But they are a menace
And out on the beach
The squids take on childrens forms
And walk among us
Harvesting the unwary
Leading them to the inlet to swim